The traditional trade fair afa Augsburg relies on a new trade fair concept with emotional branding to attract new visitors and interesting exhibitors.

The Spielwarenmesse is the world’s leading trade fair for the toy industry and an important provider of marketing services for toy professionals from around the globe.

The Simba Dickie Group upholds the values of a family business – although on a very large scale – by reflecting on the assets that are contained in the claim line for a all along.